The Lunya Origin Story
Ashley Merrill, Lunya’s Founder and CEO, conceptualized the company after catching her reflection in the mirror sporting her standard nighttime uniform: her husband’s old frat t-shirt and rolled up boxer briefs. Her hard and fast realization, that she wasn’t putting thought and care into what she wore during the time she looked forward to most each day, made her question her go-to ensemble. Where could she find modern sleepwear for the modern woman in need of something restorative but also chic?
Without any options on the market that matched her specific desires and aspirations as a driven, entrepreneurial woman with a growing family, Merrill set off to develop the pajamas of her dreams (pun intended).