snif

Clean, luxury genderless fragrances that you can try at home before you buy.

About snif

Making fine fragrance simple and accessible, snif is bringing the try-before-you-buy model to perfumes and fragrances, allowing you to test their genderless scents for 7 days. Keep what you want, and send back what you don’t want. And they’re doing all of it without the heavy price tag; each scent is $65 per bottle or you can buy them in bundles.

Why We Love Them

Shopping for scents and fragrances can be challenging. Let’s ben real, you don’t actually know what something smells like or if you’ll like it from the marketing heavy lingo on each bottle. Plus, the ingredients to make the scents are, well, let’s just say not great for you to inhale. That’s why snif is completely revolutionizing the way we buy scents. Buy a scent online and it comes with a sample bottle that you can use for 7 days to see if the scent works for you. If it does, just keep the bottle and your card will be charged. If not, send it back and no harm done.

Origin Story

A self-proclaimed perfume nerd, Phil Riportella wanted to create a fragrance buying experience that would eliminate the unnecessary barriers that dominate today’s fragrance industry, to make it simple, easy, convenient, and affordable for people to shop premium fragrances online. He joined forces with his close friend Bryan Edwards, and the two brought snif to life. Without any experience working within the fragrance industry, they were able to create snif’s signature three scents and pair it with the familiar ecommerce try-before-you-buy-model by speaking with target millennial and Gen-Z consumers.

The TL;DR

  • Premium-quality, genderless scents made out of vegan and clean ingredients
  • Revolutionizing how to buy perfumes through try-before-you-buy model

The Science & The Soul

The Science

Snif’s products are luxury without the luxury price tag. You’re paying for just the high-quality ingredients and not the brand mark ups most luxury perfumiers add to their price tag. Each perfume is made of high-quality premium ingredients with no preservatives, no phthalates, no parabens, and no synthetic dyes. All of the scents are vegan and cruelty-free, and they pass industry clean standards to ensure that what you are spraying on your body not only smells good, but is also safe for you to wear and inhale.

The Soul

snif is disrupting a rather confusing, marketing-heavy industry by making it easier for everyone to understand and shop scents. They're breaking down the unnecessary barriers that dominate the traditional perfume industry like price tags and accessibility while offering products made out of premium ingredients that are good for you.


snif wants each person to be able to experience the scents for themselves through their try before-you-buy-kit, and they don’t include unnecessary marketing language that leaves consumers feeling confused. Additionally, with gender neutral packaging and scents, snif opens fragrance to all without unnecessary labels, changing how we perceive and experience fragrances all together.

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