American Giant
Super comfy, American-made apparel designed to last a lifetime.
About American Giant
If you’re into flashy brands that charge tons of money for clothing that falls apart after a season, this brand might not be for you. On the other hand, if you like accessible, comfortable, top-quality clothes made in America and crafted to last, well, it's time you met American Giant.
Why We Love Them
Origin Story
The TL;DR
- Durable, comfortable, stylish clothing built to last
- Clothes for every season, protection for daily life
- Everything made in the USA, creating jobs and building up communities
The Science & The Soul
The Science
American Giant relies on simple, organic materials to craft their accessories and apparel. Starting with 100% natural cotton, the fiber is spun into yarn in the Carolinas before being dyed, cut, and sewn. All this is done by hardworking, expert artisans — right in America’s backyard. No sweatshops needed for this sweatshirt, just old-fashioned, top-quality care and craftsmanship.
The Soul
American Giant is pushing back against the profit-driven, fast-fashion and textiles industry, and they’ve proven that you can do just as well when you pay workers a decent wage and create products that last. Small communities in America’s heartland are being reinvigorated by this one brand, and while it’s a huge task to take on the fashion industry as a whole, this brand has the strength of a giant and a spirit that's undeniabley human.