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Long-lasting luxury sheets, duvets, towels, and loungewear at an affordable price

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Why We Love Brooklinen

Originally launching with their sheets, which have since been dubbed “the internet’s favorite sheets”, Brooklinen is making it easier for people to outfit their homes with luxury, soft, and long-lasting stylish products at a fraction of the price. Through its DTC model and efficient supply chain, Brooklinen dramatically reduces costs for their collections across sheets, pillows, comforters, blankets, duvets, towels, children’s linens, candles, and loungewear.

Brooklinen is transparent as to how they make their sheets, why they construct them in certain ways, and where they source all the materials from. One thing’s for sure, when you shop at Brooklinen, you’ll get your money’s worth. You can sleep easy knowing you’re not getting ripped off; you’re paying only for quality and nothing else.

The TL; DR

  • Sells linens for the bedroom, bathroom, and home as well as loungewear for your relaxation needs
  • Cuts out the middlemen and any unnecessary fees to offer the luxury products at a fraction of the price
  • Their luxury bed sheets, which they are known for, are made with 100% cotton and offer a 365 Day Warranty
  • Partners with Good360 to donate returned products to those who need it the most
  • Created by a husband and wife founding team in Brooklyn, NY.
  • Website transparently explains how and why they make each product so you feel comfortable in your purchasing decision

Brooklinen Origin Story

Est. 2014

Husband and wife team Vicki and Rich Fulop experienced the joy of luxurious sheets after a stay in a Las Vegas hotel. Upon returning home, they set out to buy soft, amazing sheets but were appalled to discover the $800 price point for sheets at this quality. This set them on the path to uncover inefficiencies in the sheet industry through un-necessary middlemen. They decided to create and offer sheets that were just as luxurious but cost a fraction of the price by selling directly to consumers. To get their product into the hands of consumers, Vicki and Rich started a Kickstarter for their product and vision with the goal of raising $50K. Instead, they raised close to $250K, and knew they were onto something.

As Brooklinen’s luxurious, soft sheets became staples in thousands of households and were dubbed the internet’s favorite sheets, they started to expand into other bedding products like duvets and pillows, bathroom linens like towels and robes, kids bedding, and loungewear for men and women. They’ve partnered with likeminded home brands to launch Spaces to help consumers outfit their home with high quality products that share their mission, design aesthetic, and price point. As they’ve expanded their offerings, their quality, experience, service, and efficient supply chains remain strong, ensuring that customers will get the best, long-lasting luxury products available without paying unnecessary fees.

The Science of Brooklinen

To produce the best quality sheets, Brooklinen uses only long-staple cotton, which produces the longest, strongest and finest cotton fibers in the world. This means it can be spun into stronger, finer single-ply yarn to produce very smooth and flexible weaves that hold up over time and stay light. They have created their whole sheet manufacturing process to ensure you get the softest and longest-lasting sheets available on the market. Their towels, which are made out of Turkish cotton, are also from single-ply yarn to ensure they are soft, long-lasting, and stand up to piling. The fabric used to create both their sheets and towels are sourced from across the world.

To create their pillows and comforters, Brooklinen uses responsibly-sourced Canadian White Down and treat it with anti-microbial properties to prevent bacteria. With these touches, you get soft, fluffy products that will last for years to come. Their comforters are made in Brooklyn, NY.

To create their loungewear, Brooklinen partnered with a sustainable factory made in Long Beach, CA that uses solar-power and other socially-responsible practices. Once the product is made, it is then put through five quality-control checkpoints to ensure it is up to the Brooklinen quality standards. So, you can trust that the loungewear you’re buying is the best it can be for your relaxation needs.

The Soul of Brooklinen

Brooklinen has four core values: Amazing Product, Better Experience, Personal Touch, and Efficient Supply Chain. As they’ve grown, they’ve made sure that these values are strongly embedded into everything they do. You know when you buy from Brooklinen, you are going to get a great product and great service, no matter what.

Brooklinen truly cares about its impact on customers lives which extends to how its business can impact the world. Since its founding, Brooklinen has partnered with Good360, a leader in product philanthropy, who provides companies with socially responsible ways to donate products. When customers return unwashed and unused items as part of Brooklinen’s 365 day warranty program and it meets Brooklinen’s quality control list, Acacia Network Housing will pick up the products and deliver it to individuals and families in need in the New York area.

Shop Brooklinen Bedding


Linen Hardcore Sheet Bundle

Starts at $435


Classic Core Sheet Set

$134.10$149(10% off)


Luxury Core Sheet Set

$157.50$175(Save 10%)


Mulberry Silk Bundle

$71.28$88(Save 10%)


Mulberry Silk Pillowcase

$53.10$59(Save 10%)


Throw Blanket

$206.10$229(Save 10%)


Down Comforter

$323.10$359(Save 10%)


Down Alternative Comforter

$269.10$299(Save 10%)