Brooklinen Origin Story
Husband and wife team Vicki and Rich Fulop experienced the joy of luxurious sheets after a stay in a Las Vegas hotel. Upon returning home, they set out to buy soft, amazing sheets but were appalled to discover the $800 price point for sheets at this quality. This set them on the path to uncover inefficiencies in the sheet industry through un-necessary middlemen. They decided to create and offer sheets that were just as luxurious but cost a fraction of the price by selling directly to consumers. To get their product into the hands of consumers, Vicki and Rich started a Kickstarter for their product and vision with the goal of raising $50K. Instead, they raised close to $250K, and knew they were onto something.
As Brooklinen’s luxurious, soft sheets became staples in thousands of households and were dubbed the internet’s favorite sheets, they started to expand into other bedding products like duvets and pillows, bathroom linens like towels and robes, kids bedding, and loungewear for men and women. They’ve partnered with likeminded home brands to launch Spaces to help consumers outfit their home with high quality products that share their mission, design aesthetic, and price point. As they’ve expanded their offerings, their quality, experience, service, and efficient supply chains remain strong, ensuring that customers will get the best, long-lasting luxury products available without paying unnecessary fees.